Market wand at your fingertip 🪄

Powering informal retail in emerging markets

Don’t just follow trends. Use data to set the trends others will want to follow.

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Why is Pika important?

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No visibility into informal retail

Pika brings light to a black hole worth trillions of dollars for FMCGs, banks, insurance, and others.

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Missed market opportunities

Pika’s real-time dashboards provide agility for corporations to remain on the pulse and ahead of competition.

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Unclear product performance

Pika tracks SKU trends, directing FMCGs on critical sales, marketing and innovation decisions.

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Inefficient distribution networks

Pika pinpoints high-performing regions and outlets, for optimisining go-to-market strategies

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Irresponsible lending activities

Pika brings a 360o view into retailers, de-risking loan facilities for the retailers and the loan providers.

Pika's solution

Mobile app for informal retailers

Our bookkeeping app gets retailers organised, bankable, and primed for substantial growth.

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Web dashboard for corporations

We provide critical intelligence for corporations to maximise opportunities in the informal economy.

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Transforming data into actionable insights using...

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Interactive dashboards

Visualize key metrics with an intuitive interface, and tailor your view to your unique business needs.

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Market heatmaps

Identify high-performing regions, and pinpoint untapped markets with real-time visual heatmaps.

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Data storytelling

Transform raw numbers into meaningful narratives with AI-powered storytelling for decision-makers.

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Goal tracking & alerts

Set performance benchmarks, and receive instant alerts if metrics deviate from expectations.

Pika Dashboard

Increase ROI from your sales, marketing and innovation activities

Get in touch
First full dashboard from Pika design

FAQs

Answers to questions you might have about Pika.

What does Pika do?

Pika is a data analytics platform that helps businesses track, visualise, and optimise their performance metrics in real-time. It enables teams to make data-driven decisions through customisable dashboards and powerful insights.

How secure is my data on Pika?

Security is our top priority. Pika uses end-to-end encryption, secure data centres, and regular security audits to ensure your data is protected at all times. We also offer role-based access control to manage permissions within your team.

Who is Pika for?

Pika is ideal for startups, tech companies, and growing businesses that want to harness the power of their data. It’s built for teams looking to improve their decision-making by tracking key performance indicators (KPIs) across all departments.

Is Pika easy to use if you’re not technical?

Absolutely! Pika’s interface is user-friendly and intuitive, designed for both technical and non-technical users. You can create custom reports, dashboards, and visualizations without any coding knowledge.

Ready to get started?

Empower yourself to make informed decisions quicker than ever before. What are you waiting for?"
Request a demo